February 14 in America is still Valentine’s Day. At one time I knew all the history behind it, but I couldn’t tell you a thing about it now except where to buy an inexpensive card.

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I always liked investing in something sweet as opposed to pricey cards. That is, when I acknowledged the holiday.

I think it’s fair to give yourself a break sometimes from all the holiday marketing. I mean just how many are there?

I’m not going to rant about the evils of capitalism or burst someone’ s bubble of holiday joy. I just think less is more could definitely apply out there in the market.

You know how too much of a good thing can ruin the pleasure? Like if you overeat and get really sick? How it’s better to pace yourself?

Well, I can’t tell you how many times I’ve heard consumers complain about the quick change in seasonal merchandise. They don’t always want to see Christmas in July; they want something to look forward to.

For years I tried to help my family understand that I didn’t care to celebrate my birthday every year. It was really okay not to buy me anything.

Some birthdays and holidays I don’t mind being alone. Doing my own thing. Clearing life’s clutter.

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Back to Valentine’s Day.

I’m all for it.

Why not?

A specific day is singled out to think about love and friendship.

No, we don’t need it to express affection to others, but it’s nice to carve out time to put warm & fuzzy heart- stuff in the world.

Between all the everyday battles and endless wars raging on our planet, what’s a day filled with chocolate and hearts and balloons and flowers gonna hurt?

By the way, I’ve found a delightful variety of budget- friendly cards at the Dollar Tree stores.

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